inCommunicado - eric eggertson

Ed Lee looks at the three options for reaching an audience with social media.
Building your own hub of activity has its risks.
The Web wasteland is strewn with ghost towns that thought they would become the next great portal.  I like Ed’s idea of experimenting before making a final decision about where you want […]

[Read more →]

Every time I try out another third-party tool to view my Flickr photos, the creative options out there reinforces the cool factor in the Flickr brand.
But it’s not just my photos I can play around with. All public photos on Flickr are available for anyone to view and sort.

Kevin Dugan pointed me to a site […]

[Read more →]

The claim that new marketing company ‘crayon’ was the first new company to launch in Second Life raised some eyebrows and hackles among the virtual world’s denizens.
The backlash against the launch was as much about a community feeling invaded by corporations that threaten to suck the creative life out of the online world as […]

[Read more →]

Anyone who’s been to more than a couple of conferences can tell you the most valuable sessions are in the hallway, or in the bar, chatting and arguing with other participants.
Yet most conference promotions maintain the myth that the keynote speakers and the panel discussions are the reason to pay vast sums of money to […]

[Read more →]

Dubious about the need for professional intervention among the 350,000 denizens of Second Life, Darren Barefoot ran a quickie poll of some Second Life forum members, asking them "How do you feel about PR firms in Second Life?"
Results - 25.9% thinks it’s a good idea; 74.1% think it sucks.

Okay, now we need an opinion poll […]

[Read more →]

Sometimes the wisdom of the crowd points right to nifty websites that are selling thong bikinis, robotic vacuums and HDTV remote control.
Ack.  I tagged these items on Rojo "spam", but couldn’t figure out how to report spam, or demote these so they others don’t have to wade through clutter like this. (Okay, I didn’t really […]

[Read more →]

Stowe Boyd has a response to established media organizations that pooh-pooh the online revolution that’s been taking place with social media in recent years:

Web culture is happening: a spontaneous global culture is emerging, and it is based on openness, inclusion, acceptance of diversity, and the desire to make the world a better place to live.
This […]

[Read more →]

With his PubSub PR List headed for possible oblivion, Constantin Basturea is using a new Web 2.0 toy that lets public relations and marketing types share web content with each other.  Basturea sets up an area on Crispy News, a digg-like tool for news items, just for public relations news .
Check out the site.  I’ve […]

[Read more →]

I guess it was the dismissiveness of David Murray’s insult that pissed me off. The way he called communications consultant Allan Jenkins "a nobody in the communications business" in the closed milieu of his trade magazine editorial added to my ire.
If he’d just called Allan a rude, insensitive curmudgeon I wouldn’t have had an issue […]

[Read more →]

The Mesh conference May 15-16 in Toronto has its agenda posted.
Lots of buzz on blogs about the fact Toronto is finally having a conference about Web 2.0 and all the implications of a profoundly interactive Internet.
I’ve always wondered if Andrew Coyne is as intensely arrogant in person as he is on TV. This could be […]

[Read more →]

Kevin Kelly has a write-up and a good list of the various sites that use the consensus of their participants to identify and rank online information.
Kelly uses sites like this to: "get a fantastic sense of what the web is reading, and an early glimpse of what will reach the MSM in the next day […]

[Read more →]